Digital Marketing Specialist
About the role
DIGITAL MARKETING SPECIALIST
Join us in our mission to transform the way people shop and eat, where impact, innovation, and growth drive everything we do. Our Brand & Experience team builds the emotional connection between Deliveroo and our customers, riders, and partners. With a deep understanding of our audience and a passion for creativity, we bring our brand to life across every touchpoint. Whether it's a push notification, social campaign, or packaging design-we craft compelling experiences that shape perceptions, spark engagement, and make Deliveroo a loved, global brand.
We're looking for a Digital Marketing specialist to join our Dubai team. In this role, you will be responsible for managing and executing full-funnel digital marketing campaigns driven by data insights. You will collaborate with multiple teams and stakeholders daily to ensure campaign success and drive growth. Your role requires an in-depth knowledge of various digital marketing tools, platforms, and analytics stacks, including the full digital suite by Meta, Google, TikTok, Snapchat & local publishers.Your role will also involve doing post-camp analysis and sharing insights with stakeholders.
WHAT YOU'LL BE DOING
Main
responsibilities
- Campaign Management: Oversee the day-to-day management of digital marketing campaigns, ensuring brand consistency across all channels, including YouTube, Meta, Snapchat, TikTok & programmatic.
- Media Planning & Scheduling: Develop and execute media plans, scheduling campaigns on various platforms to ensure creative and performance efficiency in meeting marketing objectives.
- Collaboration & Innovation: Work closely with the brand team and platform teams to bring new ideas for social media, sharing best practices and innovative strategies.
- Performance Reporting: Build comprehensive reports to track overall performance, including ROI and KPI metrics, to inform strategic decisions.
- Trend Monitoring: Stay updated on emerging digital tools, platforms, and trends to ensure Deliv…