Senior Social Media Specialist

invygo·LinkedIn·Riyadh, Saudi Arabia·On-site·Full-time·14 hours ago

MarketingGrowth & Marketing

About the role

At invygo, we are revolutionizing the way people lease cars. As aSenior Social Media Specialist, you will play a pivotal role in driving our growth across Saudi Arabia by owning invygo's social presence, building a strong brand voice, and turning content into real customer growth. You will create, shoot, edit, and publish content across TikTok, Snapchat, and Instagram to build lasting connections with our audience in the Kingdom.

You will be part of a dynamic and collaborative team where your ideas and contributions will have a direct impact on invygo's success. We are looking for someone who believes that no idea is too ambitious to pursue, thrives on creating content that people love, and leverages data-driven insights to identify opportunities, optimize performance, and deliver measurable results.

What you will be doing

Own invygo's social media presence in KSA end-to-end, with an Arabic-first voice in Saudi dialect and an English lane for the expat audience
Concept, shoot, edit, write, and publish short-form video content daily across TikTok, Snapchat, and Instagram
Appear on camera as the face of invygo KSA content, including explainers, street formats, and product walk-throughs
Build and manage the KSA content calendar around key Saudi moments such as Ramadan, Eid, Founding Day, Saudi National Day, and Riyadh Season
Create native content for each platform rather than reposting the same content everywhere

Content & Brand Growth

Localize invygo's brand content series and create new Saudi-native formats that resonate with the local audience
Build content formats that respect local privacy norms and cultural nuances
Ensure all captions, scripts, and briefs are accurate and aligned with our product and legal guidelines
Engage with our community through comments, DMs, and replies, routing service issues to the CX team quickly

Creators & Performance